My last Post!

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As you can see this is my last post as my semester is finished.
So, after these analysis of different TV ads, we could say some things.
In fact, TV ads could be very different in their aims: they can be funny, with suspens or something else, long or very short, the aim could be to prove the quality of the product, the best price…
In conclusion we can say that ads could be very different even when we compare different countries.
But, do you really think that the aim is different? I think no! In fact, it is not the real aim to influence people in their purchases?
Yes, ads are very different in order to affect different type of customers. But as we have seen in the survey, all people are influenced by ads, so I would say that the main aim is to make people buy the products!!! The difference between all these ads is finally that it have not the same quality: a good ad will better affect people than another.

Published in: on May 8, 2006 at 4:19 pm  Leave a Comment  

Comparison between two countries

                   bmw-syndikat_desktop1280x1024_space.jpg           kangoo_ji.jpg                   

As I was in Berlin last week with my class of German, I want this week to present you some ads from another countries in order to compare the way TV ads are used.

So, I have choosen one ad for BWM, an German ad and one ad for Renault, a French ad.

The BMW ad shows more the security of the car even if it is a funny ad with the "men" at the end. But also the sport side because the scene is in the desert and he is driving very fast.

The Renault one is very funny since the beginning. They play a game but it is also sport because they have to be very fast.

So, countries in general could have very different ads but here we can see that it is not the case because, as the ads are used in two different ways, it is also two very different types of cars. So, I think that ad are not always so different depending on the countries.

I hope you loved this trip in Germany and France!

                                         BMW    Renault

Published in: on May 5, 2006 at 3:38 pm  Leave a Comment  
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