As I was in Berlin last week with my class of German, I want this week to present you some ads from another countries in order to compare the way TV ads are used.
So, I have choosen one ad for BWM, an German ad and one ad for Renault, a French ad.
The BMW ad shows more the security of the car even if it is a funny ad with the "men" at the end. But also the sport side because the scene is in the desert and he is driving very fast.
The Renault one is very funny since the beginning. They play a game but it is also sport because they have to be very fast.
So, countries in general could have very different ads but here we can see that it is not the case because, as the ads are used in two different ways, it is also two very different types of cars. So, I think that ad are not always so different depending on the countries.
I hope you loved this trip in Germany and France!
